Help to Buy is a government’s backed scheme which enables first time buyers to get onto the housing ladder. Motiv Productions were commissioned to produce a range of animations to highlight the various options within the Help to Buy scheme.

The animations were created so that they would be easily memorable and engaging, simple short form videos highlighting the main points, providing the viewer with a brief overview of the Help to Buy scheme. Illustrations from the animations where also used within other marketing collateral thus providing further value over and above the animations for this project.

Motiv created the storyboards, bespoke character designs, scripting and recorded the voiceover at our studios in Leeds.