Jet2.com are 15 years old! To celebrate they wanted to surprise the first flight that flew out of Leeds Airport 15 years ago to the day. Peter Andre was brought in to get the passengers to sing Happy Birthday!
It was also a good opportunity to launch a new competition; awarding 15 winners a holiday each!
Motiv filmed the launch video with Peter, scripting and storyboarding the film. We also shot competition reminders with Pete and also Jamie Lomas (runner up in ITV’s ‘I’m a Celebrity 2017’) over at Manchester Airport.
The videos were live on social media and had combined viewings over 140,000 in a week.
Watch Peters launch video here: